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Georgann Smith

Des Moines, IA, USA

Georgann Smith is the Director of Business Marketing Strategy and Experience Capabilities at TruStage, leading a team of customer-centric strategists. With 30 years of expertise in marketing, customer experience, and culture, she drives value by keeping customers at the center. Georgann excels in fostering curiosity, empathy, inclusivity, and adaptability to achieve transformational change while preserving foundational values.

I first first met Georgeann when she was serving as the president of the Iowa Chapter of the American Marketing Association, and I was president of the Boston chapter. Our paths crossed again years later when I was recruited into the credit union space to help drive awareness for the industry.

Benefit by doing things that others give up on.
Benefit by doing things that others give up on.
Your problem just got bigger. Think, what have you done.
Your problem just got bigger. Think, what have you done.
The greatest risk is not taking one.
The greatest risk is not taking one.
When you're finished changing, you're finished.
When you're finished changing, you're finished.
Make decisions from the heart and use your head to work it out.
Make decisions from the heart and use your head to work it out.
Courage.
Courage.
Passionate new romance appears in your life when you least expect it.
Passionate new romance appears in your life when you least expect it.
A change to a more healthy lifestyle will benefit you tremendously.
A change to a more healthy lifestyle will benefit you tremendously.
Cut through organizational impediments and get some real work done.
Cut through organizational impediments and get some real work done.
One's mind, once stretched by a new idea, never regains it's original dimensions.
One's mind, once stretched by a new idea, never regains it's original dimensions.
Life is either a daring adventure, or nothing.
Life is either a daring adventure, or nothing.
A good memory is fine but the ability to forget is the one true test of greatness.
A good memory is fine but the ability to forget is the one true test of greatness.
A movie would be a great way to relax this weekend.
A movie would be a great way to relax this weekend.
A dream is just a dream. A goal is a dream with a plan and a deadline.
A dream is just a dream. A goal is a dream with a plan and a deadline.
Don't be over self-confident with your first impression of others.
Don't be over self-confident with your first impression of others.

Today's Marketing Cookie

TM

by Myles Bristowe

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